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Elastic – Leonard Mlodinow

Opis towaru

The best-selling author of Subliminal and The Drunkard’s Walk teaches you how to tap into the hidden power of your brain.

“Elastic is a book that will help you survive the whirlwind.”
—Daniel H. Pink, author of When and A Whole New Mind

Named to the 800-CEO-READ Business Book Awards Longlist

In this startling and provocative look at how the human mind deals with change, Leonard Mlodinow shows us to unleash the natural abilities we all possess so we can thrive in dynamic and troubled times. Truly original minds capitalize when everyone else struggles. And most of us assume that these abilities are innate, reserved for a select few. But Mlodinow reveals that we all possess them, that we all have encoded in our brains a skill he terms elastic thinking—and he guides us in how to harness it.

Drawing on groundbreaking research, Mlodinow outlines how we can learn to let go of comfortable ideas and become accustomed to ambiguity and contradiction; how we can rise above conventional mindsets and reframe the questions we ask; and how we can improve our ability to solve problems and generate new ideas—critical skills for achieving professional and personal success in our quickly morphing world.


Cechy towaru

ISBN 9780375715242
Cena
69,00 


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Elastic – Leonard Mlodinow

Opis towaru

The bestselling author of The Drunkard’s Walk and Subliminal unlocks the secrets of flexible thinking.

What do Pokémon Go and Mary Shelley’s Frankenstein have in common?
Why do some businesses survive, and others fail at the first sign of change?
What gives the human brain the edge over computers?

The answer: Elastic Thinking. It’s an ability we all possess, and one that we can all learn to hone in order to succeed, at work and in our everyday lives.

Here Leonard Mlodinow, whose own flexible thinking has taken him from physics professor to TV scriptwriter and bestselling author, takes us on a revelatory exploration of how elasticity works. He draws on cutting-edge neuroscience to show how, millennia ago, our brains developed an affinity for novelty, idea generation and exploration. He discovers how flexible thinking enabled some of the greatest artists, writers, musicians and innovators to create paradigm shifts. He investigates the organisations that have demonstrated an elastic ability to adapt to new technologies. And he reveals how you can test your own brain power and increase your capacity for elastic thinking.

By uncovering the secrets of our flexible minds, Elastic explains how to thrive in an endlessly dynamic world, at a time when an ability to adapt is more important than ever before.


Cechy towaru

ISBN 9780241335192
Cena
75,00 


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0 szt.
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